Finding Your Way: The role of technology forecasting for competitive technology intelligence
Session 3 on the Integrated Course of High Tech Growth Management.
You understand your business and your technology, but how can you stay on top of technological developments that might affect the future of your company? Articulating the state of the art, assessing competitors'technological capabilities, and forecasting the direction and rate of technological advance(s) are critical elements of competitive technology intelligence (CTI) and strategic technology planning. This session focuses on quantitative and qualitative analytical techniques for assessing the technical capability of your competitors and for predicting future directions and likely developments in a given technology, and how to integrate these findings in your strategic planning process.
Dr. Richard P. Mignona, President of Technology/Engineering Management Inc. (USA)